Worked on the launch of the Mindcraft™ tincture through a Marvel collaboration campaign, contributing to a 360° rollout across direct mail, event activations, and experiential assets. I helped shape a cohesive visual system that brought the partnership to life in a more immersive way, focusing on how each touchpoint could feel connected and engaging. The process also deepened my understanding of omnichannel marketing and learned a lot from collaborating across different teams.

Brand Collaborations & Activations | 360° Campaigns | Digital & Experiential Design